HOKA-Owner Deckers Sees Q2 Sales Increase 20%

Deckers — parent company to footwear labels including HOKA, UGG and Teva — posted promising fiscal Q2 2025 financial results, with sales jumping 20.1% to reach $1.3 billion USD.

The company’s net income in the three-month period amounted to $242.3 million USD, a sizable increase from $178.5 million USD in the same quarter last year. As a result, shares for the company climbed by almost 10% in after-hours trading on Thursday.

HOKA, in particular, earned the largest sales increase in the period, with revenue rising 34.7% to $570.9 million USD. UGG similarly made big leaps, with net sales increasing by 13% to reach $689.9 million USD.

“HOKA and UGG produced outstanding second quarter results driven by strong consumer demand for our innovative and unique products,” said Stefano Caroti, Deckers’ president and CEO in a statement.

“As I step into the CEO role, I’m committed to building on our proven foundation to support growth, guided by our consumer-first mindset, brand-led philosophy, innovation-forward products, and globally driven focus.,” he added. “Our dedicated teams’ continued execution of Deckers’ long-term strategy has our company well-positioned to achieve an increased outlook for fiscal year 2025.”

Deckers raised its forecast for the remainder of the fiscal 2025 calendar. The company now expects sales to rise by 12% to approximately $4.8 billion USD, an increase from its previous estimate of 10% growth.

See Deckers’ full Q2 FY2025 report.

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